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The latest news of Aiju Manor introduces fine coffee.

The latest news of Aiju Manor introduces fine coffee.

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

2015-11-27
The reasons for Starbucks' success in the Chinese market

The reasons for Starbucks' success in the Chinese market

Since landing in China 20 years ago, Starbucks has successfully opened more than 570 stores in 48 cities in China. With this momentum, Starbucks plans to have 1500 stores in China by 2015.

2014-06-05
Five Secrets for formulating Social Media Strategies in Cafe

Five Secrets for formulating Social Media Strategies in Cafe

Perseverance many coffee shops have their own social media accounts, but few people can persevere. You must insist on sending fresh articles or information regularly, or your account will die chronically. Fans will gradually lose patience, and some may even unsubscribe as a result. It may sound simple to be persistent, but with the increasing variety of social networks, I want to

2016-06-07
Five reasons for Starbucks' success in China

Five reasons for Starbucks' success in China

If there is any company that should have failed in China, it is Starbucks. China has thousands of years of tea drinking history and strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea.

2014-05-16
Introduction of Aichang Coffee in Aigu Coffee Group

Introduction of Aichang Coffee in Aigu Coffee Group

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

2015-12-05
Five reasons for Starbucks' success in China

Five reasons for Starbucks' success in China

If there is any company that should have failed in China, it is Starbucks. China has thousands of years of tea drinking history and strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea. However, since landing in China 20 years ago, Starbucks has successfully opened more than 570 stores in 48 Chinese cities. With this momentum of development

2015-11-04
Love coffee Starbucks Chinese partner Chinese coffee national brand

Love coffee Starbucks Chinese partner Chinese coffee national brand

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

2015-11-22
How Starbucks develops Starbucks Marketing Model in China Starbucks in China

How Starbucks develops Starbucks Marketing Model in China Starbucks in China

If there is any company that should have failed in China, it is Starbucks. China has thousands of years of tea drinking history and strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea. However, since landing in China 20 years ago, Starbucks has successfully opened more than 570 stores in 48 Chinese cities. With this momentum of development

2016-04-05
Coffee Common sense Super Starbucks Coffee Saving Strategy

Coffee Common sense Super Starbucks Coffee Saving Strategy

Know yourself and win a hundred battles. Let's first get to know these Starbucks stars! 1. Espresso (ESPRESSO), that is, Italian super strong. It sounds cool, but only a few people can enjoy it, because it's really bitter, and it's filled with a very small cup, which doesn't quite fit our theme today. But if you are an experienced coffee lover

2015-06-11
Why can Starbucks succeed in China?

Why can Starbucks succeed in China?

Five reasons lead to Starbucks' success in China. If there is any company that should have failed in China, it is Starbucks. China has thousands of years of tea drinking history and strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea. However, since landing in China 20 years ago, Starbucks has successfully opened more than 570 stores throughout

2015-10-15
5 reasons Starbucks is successful in China

5 reasons Starbucks is successful in China

Five reasons Starbucks is successful in China. If any company should have failed in China, it was Starbucks. China has thousands of years of tea drinking history and a strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea. Yet Starbucks has managed to open more than 570 stores since it landed in China 20 years ago,

2014-12-30
Starbucks'

Starbucks'"black apron" strategy

In the New World (600628, stock bar) mall, which is regarded as a landmark of Chongwenmen in Beijing, Starbucks and McCoffee are only 30 meters apart, as well as two COSTA restaurants and a Pacific Coffee (601099, stock bar) nearby. This is a microcosm of Starbucks' current situation, and it is difficult for this Chinese coffee culture mentor to continue to monopolize China's chain coffee market.

2014-08-15
The way of Marketing and Management of Nestle Coffee

The way of Marketing and Management of Nestle Coffee

Perhaps most of the domestic public's understanding of Nestle coffee comes from its well-known slogan, "it tastes delicious!" It started.

2014-07-10
Chongqing may become the third largest coffee futures trading center in the world.

Chongqing may become the third largest coffee futures trading center in the world.

■ Zhuang Guanrong Zhou Xiaoli's first Yuxin Europe international train loaded with Yunnan Hougu coffee recently left Tuanjie Village in Chongqing and arrived in Duisburg, Germany 14 days later, saving 2/3 of the time compared with traditional trade shipping and greatly reducing the cost for enterprises. In the next step, Chongqing will make full use of its geographical advantages to connect the maritime Silk Road, the golden waterway of the Yangtze River and the land silk economic belt.

2015-07-28
Top mocha pot BRIKKA complete strategy hand

Top mocha pot BRIKKA complete strategy hand

BRIKKA is a mocha pot that breaks away from tradition. Coffee players can't put it down with various improved designs, but no one teaches how to use it correctly, which makes people love and fear BRIKKA. Here, we savages reveal that we provide a series of articles, in which the authors all use BRIKKA-the most difficult 4-person pot in history. I hope I can give you some help, and you are welcome to have

2014-10-21
The Marketing and Management of Nestle Coffee Coffee Brand Management

The Marketing and Management of Nestle Coffee Coffee Brand Management

Perhaps most of the domestic public's understanding of Nestle coffee comes from its well-known slogan. It started. In fact, many people in the industry are also familiar with one of its classic anecdotes, that is, at the beginning of its birth, Nestle Coffee once caused a sales crisis by overemphasizing the convenience (instant) brought about by its technological breakthrough. The reason is that many housewives are unwilling

2015-08-13
Coffee machine common sense true and false hario siphon pot comparison total strategy

Coffee machine common sense true and false hario siphon pot comparison total strategy

Japanese hario is the first choice for siphon pots. What's so good about it? In addition to exquisite workmanship, the last step of siphon production is to use a cold wet cloth to cool the next pot. This step is to prevent the high temperature of the next pot from causing the reflux coffee to zoom and affect the taste. Domestic glass may crack because of instant cooling. This is rarely the case with Japanese products. Also because of the excellent quality and reputation of hario, it leads to

2014-11-08
Strategies for brewing coffee-what's the difference between different brewing methods?

Strategies for brewing coffee-what's the difference between different brewing methods?

Siphon pot (Syphon) is one of the most popular coffee brewing methods in cafes. Principle of siphon pot: under the combustion of alcohol lamp, when the water temperature in the lower container reaches 92 ℃, the water is sucked into the upper container with coffee powder, and after soaking and stirring, the coffee is returned. Suitable for coffee: slightly sour, medium-bodied coffee. Degree of grinding: slightly thicker than powder

2015-11-23
Talking about the Marketing and Management of Nestle Coffee

Talking about the Marketing and Management of Nestle Coffee

Perhaps most of the domestic public's understanding of Nestle coffee comes from its well-known slogan, "it tastes delicious!" It started.

2014-05-12
2016 Kenyan specialty Daquan Kenya coffee strategy fresh orders for roasted coffee beans Kenya aa

2016 Kenyan specialty Daquan Kenya coffee strategy fresh orders for roasted coffee beans Kenya aa

Kenyan coffee is mostly grown at an altitude of 1500m, 2100m, and is harvested twice a year. Its main feature is a distinct fruit aroma, the common fruit aroma is citrus. Kenyan coffee has a multi-layered taste and juice acidity, perfect grapefruit and wine flavor, moderate mellow, is the favorite of many people in the coffee industry. Kenya Coffee borrows Hollywood movies

2016-04-26
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